Here’s a little poster I completed this week. Very graphic, simple concept driven by my current obsession with Twitter and how it has widened perspective.

Filed under: My Work on October 21st, 2009 | 1 Comment »

We recently began a revamp and new strategy for the PZ Cussons brand Imperial Leather’s online presence and activity.

We have created a basic site and Social Media strategy/platform, but along the road to this goal I was asked to create a piece of content to talk about the history and pedigree behind the brand. A nice pithy little projects for a change, I tried not to make it one of those dry straight line and date affairs and as such did a bit of playing around in Flash and After Effects to give it a bit more personality.

It came out quite nice and certainly ticks the ‘a little different’ box. Much more coming on the Imperial Leather website in the future.

The site in it’s embryonic form can be found at www.imperialleather.co.uk.

Filed under: My Work on October 12th, 2009 | No Comments »

A recent ghd quarterly campaign/promotion was a limited edition styler with accessory pack under the banner PINK. The pack is styled as expected and is a yearly release supporting research into breast cancer.

Again, the client was very happy with the last RARE campaign motion graphics and wanted a similar level of production for the real estate on the main homepage. The use of video was therefore implied but, there is no TV being made as part of the comm’s spend, so it was an open brief really but with limited budget. I used Cinema 4D for most of this development.

Again, happily, this was received well by the client. It went up almost unchanged and was translated and used across all global territories.

Filed under: My Work on October 9th, 2009 | No Comments »