11 Mar 2010

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EA Games E-CRM Email Creative and Design

EA E-CRM email creative and design

We at TBWA\ Manchester recently won the E-CRM business for EA Games (Electronic Arts) and their global games roster. Production is now well under way and at this point I have some nice designs to show off. These titles are for Spore, Need For Speed: Undercover, Burnout Paradise, FIFA 09 and SIMS2. We also do the template driven general newsletters and online store newsletters.

Not only do we create the English-speaking masters, but we also have each email design and build/dispatch translated into up-to 15 languages. This is a long-term relationship so, as time goes on I’ll add choice email designs.

I can’t begin to express how great it is to be working for a client like this. It just makes life that little bit more special. Every new title is a new creative freedom. Awesome.


[Posted by: Anthony Jones]